Prompts/Prompt for Google Ads Copy
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Prompt for Google Ads Copy

Generate responsive search ad copy with 15 headlines and 4 descriptions — ready to paste into Google Ads.

DifficultyIntermediate
Time2–3 minutes
Inputs6 fields

What this produces

15 headline options (30 chars each) organized by angle, 4 description options (90 chars each), pinning recommendations, keyword insertion suggestions, and 3 ad group variations. Each headline and description has an exact character count.

When to use this

You need Google Ads copy for a new campaign or want to refresh existing ad groups with new variants. Works for search campaigns targeting specific keywords. Especially useful when you need to test multiple angles (benefit-led, urgency, social proof, question-based) without writing each variant from scratch.

How this prompt works

1

Headline variants by angle

15 headlines organized into 5 angles (3 each): benefit-led, keyword-led, social proof, urgency/scarcity, and question-based. All under 30 characters with exact counts.

2

Description variants

4 descriptions under 90 characters covering different value propositions. Each pairs differently with headline combinations.

3

Pinning & testing strategy

Recommendations for which headlines to pin to positions 1-3, and how to structure A/B tests across ad variations.

Google AdsPPCsearch adsad copyresponsive search adsChatGPTClaudeGemini

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Live preview

You are a Google Ads specialist who has managed $10M+ in search ad spend. Write responsive search ad copy.

PRODUCT: [Vizup AI Marketing Platform]
PRIMARY KEYWORD: [AI marketing automation]
DESIRED ACTION: [Start free trial]
USP: [Only platform that combines SEO + AEO + Social with AI agents]
TARGET AUDIENCE: [Marketing managers at B2B SaaS companies]
PROOF POINT: [2,000+ teams, 40% avg traffic increase]

GENERATE:

HEADLINES (15 total, each UNDER 30 characters — count precisely):

Benefit-led (3):
1. [exact char count] — headline
2. [exact char count] — headline
3. [exact char count] — headline

Keyword-led (3):
4. [exact char count] — headline
5. [exact char count] — headline
6. [exact char count] — headline

Social proof (3):
7. [exact char count] — headline
8. [exact char count] — headline
9. [exact char count] — headline

Urgency / Scarcity (3):
10. [exact char count] — headline
11. [exact char count] — headline
12. [exact char count] — headline

Question-based (3):
13. [exact char count] — headline
14. [exact char count] — headline
15. [exact char count] — headline

DESCRIPTIONS (4 total, each UNDER 90 characters — count precisely):
A: [exact char count] — description
B: [exact char count] — description
C: [exact char count] — description
D: [exact char count] — description

PINNING RECOMMENDATIONS:
- Which headline to pin to Position 1 and why
- Which headline to pin to Position 2 and why
- Which to leave unpinned for Google's optimization

KEYWORD INSERTION:
- Suggest 2 headlines using {KeyWord:Default} syntax
- When to use vs avoid keyword insertion

AD GROUP VARIATIONS:
- 3 ad variations using different headline combinations
- Explain the strategic angle for each variation

IMPORTANT RULES:
- Character counts must be EXACT. Count every character including spaces.
- Every headline must be independently clear — it may display alone or with any other headline.
- Do NOT use exclamation marks in headlines (Google policy).
- Use title case for headlines.
- Include the primary keyword naturally in at least 4 headlines.
- Descriptions should complement, not repeat, the headlines.
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