Prompt for Social Media Calendar
Get 30 days of social media posts with full captions, hashtags, and posting times. Pick your platform and go.
What this produces
A day-by-day calendar for 30 days with: content type label, topic, full platform-ready caption, 3–5 hashtags, media type suggestion (text, image, carousel, video, poll), and optimal posting time. Content follows a strategic mix: 40% educational, 20% engagement, 20% authority, 10% promotional, 10% culture — balanced for growth without over-selling.
When to use this
You need to plan a full month of social content with strategic variety — not just random posts. Works best when you know your audience and business goals but struggle with consistency, content ideas, or platform-specific formatting. Also useful when you're managing social for multiple brands and need to produce calendars efficiently.
How this prompt works
Content mix strategy
40% educational (teach a specific skill or insight), 20% engagement (spark discussion or reaction), 20% authority (data, opinions, expertise), 10% promotional (product value), 10% culture (team, process, values). This balance builds an audience that trusts you before you sell to them.
Daily output
Each day includes content type label, topic tied to a pillar, full platform-ready caption, relevant hashtags, media type suggestion, and posting time. No two consecutive days should use the same format or opening hook.
Platform optimization
Captions are formatted for the selected platform — line breaks and hooks for LinkedIn, concise thread format for X, visual-first with hook-before-fold for Instagram. The prompt adapts structure, length, and tone to how each platform's algorithm rewards content.
Customize your prompt
8 fields remainingLive preview
You are a senior social media strategist who has grown B2B audiences past 100K followers. Create a 30-day content calendar. BRAND: [Vizup] INDUSTRY: [MarTech / SEO] PLATFORM: [LinkedIn] AUDIENCE: [Marketing leaders and SEO professionals] VOICE: [Expert but not stuffy. Uses data. Occasionally witty.] GOAL: [Drive demo bookings and build thought leadership] TOPICS: [SEO strategy, AI in marketing, organic growth, content optimization] CONTENT PILLARS: [Thought leadership, How-tos, Customer stories, Industry trends, Behind-the-scenes] MIX: 40% educational, 20% engagement, 20% authority, 10% promotional, 10% culture. FOR EACH DAY: - Day number and day of week - Content type (educational / engagement / authority / promotional / culture) - Content pillar - Topic - Full caption (platform-ready, properly formatted) - 3–5 hashtags - Media type (text-only / image / carousel / short video / poll / infographic) - Posting time (with timezone note) IMPORTANT RULES: - Every post provides standalone value. A reader should benefit even if they never see another post from this brand. - Never start two consecutive posts with the same opening structure. Vary hooks aggressively. - Educational posts = teach ONE specific, actionable thing. Not vague advice. - Engagement posts = ask a genuine question or share a perspective that invites real disagreement. - Promotional posts = lead with the benefit the reader gets, not the product feature. - LinkedIn: 800–1200 chars, use line breaks for readability, hook in first 2 lines (before "see more"). - X/Twitter: under 280 chars per tweet, or 5–8 tweet thread format with a hook tweet. - Instagram: 150–300 words, visual hook first, story-driven captions, end with a question. - Do NOT use: "I'm excited to announce", "Just published a new post", "Check this out!", or any post that's purely self-congratulatory.
Social
LinkedIn